Canned Wine Market Projected to Surpass USD 3,129 Million by 2034 Amid Rising Demand for Convenience Driving Market Expansion | Future Market Insights, Inc.

GlobeNewswire | Future Market Insights Global and Consulting Pvt. Ltd.
Monday, February 17, 2025 at 8:30am UTC

NEWARK, Del, Feb. 17, 2025 (GLOBE NEWSWIRE) -- The global canned wine market is on a strong growth trajectory, with its valuation expected to surge from USD 643 million in 2024 to USD 3,129 million by 2034. This translates to a CAGR of 17.10% during the forecast period. The rapid adoption of canned wine can be attributed to shifting consumer preferences, particularly among younger demographics, who favor convenience, portability, and single-serve options over traditional bottled wine.

As busy lifestyles become the norm, the demand for ready-to-drink (RTD) alcoholic beverages continues to rise. Canned wine caters to this need by offering a spill-free, lightweight, and eco-friendly alternative. Its growing popularity among outdoor enthusiasts—such as campers, hikers, and festival-goers—has significantly fueled market growth. Moreover, the elimination of corkscrews and glass breakage concerns makes canned wine an attractive choice for on-the-go consumers.

Explore Key Insights – Request Your Sample Now! https://www.futuremarketinsights.com/report-sample#5245502D47422D3138343537

Canned Wine Market Dynamics

The market dynamics of canned wine are influenced by several driving factors and challenges. One key driver is the shifting consumer preference, particularly among Millennials and Gen Z, who favor single-serve and portable drink options. Additionally, sustainability plays a significant role, as aluminum cans are recyclable and have a lower carbon footprint than glass bottles, making them attractive to eco-conscious consumers. The market is also benefiting from the expanding variety of canned wines, including diverse flavors and premium-quality options, which are helping to broaden the customer base.

However, certain restraints hinder market growth. Traditional wine drinkers often perceive canned wine as lower in quality compared to bottled alternatives, posing a challenge to widespread acceptance. Furthermore, regulatory challenges exist, as alcohol packaging laws vary across regions, potentially slowing the market's expansion.


Key Takeaways

  • The global canned wine market is projected to reach USD 3.1 billion by 2034, growing at a CAGR of 17.10%.
  • Rising demand for portable and convenient alcoholic beverages is driving sales.
  • RTD consumption trends are accelerating market expansion, particularly in developed and emerging economies.
  • Outdoor activities like camping, hiking, and weekend getaways are boosting demand for canned wines.

"The canned wine market is redefining traditional wine consumption. With growing interest from both consumers and producers, it’s clear that canned wine is not just a passing trend but a long-term shift in the industry. Sustainability, convenience, and innovation are at the heart of this transformation, making it an exciting time for the market." says Nandini Roy Choudhury, Client Partner at Future Market Insights

Recent Developments in the Market

  • New Product Launches: Leading wine brands are expanding their product lines with organic and premium canned wines to cater to health-conscious consumers.
  • Sustainable Packaging Initiatives: Companies are focusing on using lightweight and fully recyclable aluminum cans to meet sustainability goals.
  • Retail Expansion: Supermarkets and online platforms are increasing their canned wine offerings, driving market visibility

Key Benefits for Stakeholders

  • Wine Producers: Opportunities to tap into a growing market segment with innovative product formats.
  • Retailers: Increased shelf space for canned wines in supermarkets, liquor stores, and online platforms.
  • Consumers: Access to affordable, high-quality, and convenient wine options.

Unlock Comprehensive Insights – Get the Full Report Now! https://www.futuremarketinsights.com/reports/canned-wine-market

Competitive Analysis

The canned wine market is highly competitive, with both established wine producers and emerging brands vying for market share. Key players are focusing on product differentiation, branding, and sustainability to attract consumers. Some of the leading brands include:

  • Union Wine Company
  • Underwood
  • MANCAN Wine
  • The Infinite Monkey Theorem
  • Lila Wines
  • Francis Ford Coppola Winery
  • Backpack Wine Co.
  • House Wine
  • Nomadica
  • Electric Sky Wine
  • Sans Wine Co.
  • Babe Wine
  • Coppola Sofia
  • JOIY Wine
  • Ramona

Collaborations between wineries and beverage packaging companies are also driving industry advancements, ensuring better preservation of wine quality in cans.


Country-Wise Market Analysis

Growth rates vary across regions, with Europe leading due to strong wine consumption traditions, while the U.S. and Australia are seeing steady adoption driven by lifestyle changes.

France and Italy, known for their rich wine culture, are experiencing the fastest growth, indicating a shift in consumer habits toward more modern and convenient formats.

CountryCAGR (2024 to 2034)
United States10.5% 
United Kingdom11.6% 
France16.5% 
Italy13.2% 
Australia7.8% 

Explore Alcoholic and Non Alcoholic Beverages Industry Analysis: https://www.futuremarketinsights.com/industry-analysis/alcoholic-and-non-alcoholic-beverages

Canned Wine Market Segmentation

By Product Type:

  • Sparkling Wine
  • Still White Wine
  • Still Red Wine
  • Rosé

By Package Size:

  • 250 ml (8.4 oz)
  • 375 ml (12.7 oz)
  • 187 ml (6.3 oz)

By Sales Channel:

  • Hypermarket/supermarket
  • Wine Shops and Specialty Stores
  • Club Stores
  • Liquor Stores
  • Online Retail

By Region:

  • North America
  • Latin America
  • Western Europe
  • Eastern Europe
  • Asia Pacific (APAC)
  • The Middle East & Africa (MEA)
  • Japan

Explore FMI’s related ongoing Coverage in Food and Beverage Domain:

The global wine market is projected to attain a valuation of USD 2971.13 billion by 2033. Wine producers can expect a CAGR of 5.7% through 2023. The current valuation of the market is USD 1709.27 billion in 2023.

The global wine destemmer market size is anticipated to expand at 5.5% CAGR over the projection period. The industry value is expected to increase from USD 1,123.2 million in 2023 to USD 1,918.6 million by 2033. 

The wine crusher market is anticipated to expand at a CAGR of 3.7% during the projected period from 2023 to 2033. The market is likely to exceed USD 1,729.2 million in 2023 and shoot up to USD 2,486.8 million by 2033.

Newly-released Wine Subscription Market analysis report by Future Market Insights reveals that global sales of Wine Subscription Market in 2022 were held at USD 510.4 Million.

The wine extract market is estimated to reach USD 43.6 million in 2022. Based on the report, sales of wine extract are likely to rise at a CAGR of 5.20% to reach an evaluation of USD 66.3 million by 2032.

The demand for global Port Wine market is expected to be valued at USD 1.10 Billion in 2025, forecasted at a CAGR of 8.5% to have an estimated value of USD 3.20 Billion from 2025 to 2035.

The global fruit wine market size is expected to rise at a CAGR of 10.4% over the forecast period 2024 to 2034. The market is anticipated to attain a valuation of USD 2,486.7 million by 2034 from USD 921.0 million in 2024.

The global tonic wine market value is expected to reach around USD 1,881 million in the year 2023. According to FMI, the overall market is projected to accelerate at a CAGR of 6% between 2023 and 2033. 

The demand for global Single Serve Wine market is expected to be valued at USD 490.33 Million in 2025, forecasted at a CAGR of 3.8% to have an estimated value of USD 680.30 Million from 2025 to 2035.

Global demand for Sake and Plum Wine is expected to reach a market valuation of USD 4 Billion by the end of the year 2023, accelerating at a CAGR of 3% over the forecast period (2023 to 2033).

About Future Market Insights (FMI)

Future Market Insights, Inc. (ESOMAR certified, recipient of the Stevie Award, and a member of the Greater New York Chamber of Commerce) offers profound insights into the driving factors that are boosting demand in the market. FMI stands as the leading global provider of market intelligence, advisory services, consulting, and events for the Packaging, Food and Beverage, Consumer Technology, Healthcare, Industrial, and Chemicals markets. With a vast team of over 400 analysts worldwide, FMI provides global, regional, and local expertise on diverse domains and industry trends across more than 110 countries.

Contact Us:

Future Market Insights Inc.
Christiana Corporate, 200 Continental Drive,
Suite 401, Newark, Delaware – 19713, USA
T: +1-347-918-3531
For Sales Enquiries: sales@futuremarketinsights.com
Website: https://www.futuremarketinsights.com
LinkedInTwitterBlogs | YouTube


Primary Logo